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MicroStrategy Expands UK Operations by Adding New Sales Team in Scotland

Business intelligence software firm MicroStrategy®, today announced that it has expanded  its UK presence with the creation of a new sales team in Scotland.

MicroStrategy has more than 40 offices, serving the Americas, Europe, Middle East, Africa, and Asia Pacific.  Building on MicroStrategy’s current UK presence, the Scottish sales team will service existing clients and develop new relationships as the business intelligence market expands in Scotland.

Industry analyst Gartner recently reported that global spending on business intelligence (BI), analytics and performance management applications rose to $10.5 billion in 2010, an increase of more than 13 per cent over 2009, whilst the introduction of tablet PCs has seen the use of mobile business intelligence increase with large enterprises.

Paul Devlin, MicroStrategy’s UK Country Manager said, “We are witnessing the impact of the mobile economy on industry business models. The adoption of smart devices and tablet PCs such as the iPad are helping to drive this change.  We see an increased interest by executives and employees that want to be ‘mobile-enabled’ and we have already experienced this in our own company.  We look forward to helping companies in Scotland build mobile applications that address the needs of the mobile economy revolution.”

Headquartered in Tysons Corner, Virginia, USA, MicroStrategy provides business intelligence software to a wide variety of UK and international customers, including; eBay, Yahoo!, Tesco, Lloyds the Chemist, and O2 Telefonica.

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