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Mobile Acuity Invited to Blackberry Alliance Select Tier Program

Edinburgh based Mobile Acuity had a highly successful time at the BlackBerry EMEA Alliance Summit 2010 in Berlin.  The company  made the following anouncements :

•   RIM has invited Mobile Acuity to join the Blackberry Alliance Select Tier Program to make Mobile Acuity’s leading barcode reader technology available to the wider Blackberry developer community, but they also announced that

•    Dean Wood, former VP Global Business Development at NeoMedia and SVP Commercial at ShoZu has been appointed  as Board Advisor to support Mobile Acuity’s growth in the barcode reading and mobile visual search sector.

RIM has recognized the value in Mobile Acuity’s barcode reader technology for the wider Blackberry developer community and as a technology for enabling great consumer shopping applications. Mobile Acuity’s barcode reader technology has recently been deployed in the award winning Blackberry shopping application, Sccope.

“We tested multiple technologies and Mobile Acuity offered the best 1D bar code reading technology in the market, said Douglas Orr, founder and CEO Of Sccope. Partnering with the leader in mobile image recognition was key to providing a high level of user satisfaction that is critical to the Sccope user experience.  We look forward to extending our relationship with Mobile Acuity to include their image recognition technology in the Sccope application by the end of the year.”

Mobile Acuity has secured a number of key partnerships for the company’s barcode reader and image recognition technology and has appointed Dean Wood to support the company’s growth in this exciting space.

Mobile Acuity’s executive chairman, Chris Wade, said, “The 2nd half of 2010 has seen a significant acceleration in Mobile Acuity’s commercial traction with deals with Cogenta and 7Digital  closed and others in the line. Our expertise in resolving barcode and image recognition solutions on the Blackberry Platform is fundamental to this growth.”

www.mobileacuity.com

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