US health & fitness company invests in Scottish app
Glasgow based digital agency Screenmedia has sold its mobile app ‘SprintGPS Fitness Tracking’ to US fitness company Peaksware. The award winning iPhone application was developed by the agency’s mobile division early last year in response to new global opportunities for sales via the App Store.
Sprint GPS Fitness Tracking is designed to help walkers, runners and cyclists track their activities and monitor their fitness levels. It measures distance, time, speed, pace, calories and altitude in real-time. Other features, including ghost running, detailed in-app statistics and sharing tools make the app a very motivational health & fitness companion.
Specialist US health & fitness company Peaksware LLC were so impressed that they approached Screenmedia and offered to buy the app outright. The company, who develop software systems to help individuals and professionals achieve health, fitness and peak performance, wanted to start offering mobile solutions. Gear Fisher, CEO & Co Founder of Peaksware explains;
"Mobile GPS tracking applications make it convenient and easy for consumers to track their exercise and Peaksware is constantly innovating to make fitness tracking a seamless part of the training experience.”
“With SprintGPS's world-class design and user interface, runners, cyclists and walkers of all levels will be able to easily record their time, distance, route, steps and more using only their iPhone."
Sprint GPS Fitness Tracking (now called Training Peaks GPS) is available from Peaksware in 4 versions; ‘Run Tracker Pro’ for runners, ‘Cycle Tracker Pro’ for cyclists, ‘Walk Tracker Pro’ and ‘Walk Tracker Free’ for walkers.
In response to the sale Kenny Shaw, Managing Director of Screenmedia commented:
“We’re delighted that all our hard work and effort has benefited both companies. We identified a new marketplace, created a successful product using our core skills, then marketed it and sold it to customers around the globe. In doing so, we established an entirely new revenue stream for the business and built a solid reputation as Scotland’s leading mobile app developers.”
“The revenue from the deal is already being reinvested in our mobile division, and it’s helping to support our move to a new studio as the company continues to expand.”
